MSO Cloud documentation

Source: docs/index.md
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MSO Cloud brings an organization's marketplace, marketing, social and market data into one governed warehouse and turns it into dashboards, signals and recommendations with the reasoning attached. It recommends; people decide and act. When the data cannot support a number, it says so.

1 · SignalRules over the metriccatalog fire signalsranked in the brief2 · DecisionA proposal with itsreasoning attachedan owner approves3 · ActivationA person carries outthe approved stepsnever auto-executed4 · ValidationOutcome checked againstfirst-party resultsown business numbers5 · LearningIts track record reordersthe next proposalstrack recordreorders the next proposals, never the rules

A person approves every activation; the platform never acts on a marketing channel by itself. Each step and its safeguards: The decision engine.

Start by goal#

Start by role#

Role Day to day
Owner Everything an admin does, plus adding or removing owners
Admin Members, settings, connectors, AI, playbooks, decisions
Editor Uploads, validation, dashboards, inventory, audiences
Viewer Published reports and Explore

Start by organization type#

Each organization runs one type, which decides its screens, data and reports. How a type is composed: Organization types.

Reference#